Computer Trainer
Computers are everywhere - that is a given. Our children have become quite astute in the intricacies of the personal computer. It is now a necessity to not only learn to use standard word processing, email, communication software but to master some basic skills as well. This is an opportunity for the small business entrepreneur who has a background in training, computer science and basic software (preferably from Microsoft, Apple). Each day there are new and powerful applications being developed so you will see this business growing and evolving at for years to come. This is a "hot" market. You can expect there to be a need for computer trainers to provide instruction to businesses, schools and individuals. A trainer is the expert for his clients. Become proficient in a number of software applications that suit your clients needs. If you are skilled in the hardware as well you can add the complementary service of maintaining, updating, fixing and installing systems for your customers.
You are the brains behind the monitor that will give your client the power to go forward in the future. You will need to not only master but preferably become a certified instructor in some products. Determine which popular program you would like to begin training on and understand the ins and outs of the product.
You will be your clients teacher. Often individuals learning the computer for the first time will not only be intimidated but a bit apprehensive to say the least. There is even a word for it - "techno-phobia". You need to ease their worries and present the information in the most "user-friendly" manner that you can. The clients are not there to learn how much you know. They are interested in what you can actually teach them. There is so much detail when you go to uncover the potential of a computer system. The rule of thumb is keep it simple and keep it practical. Utilize your person-to-person skills to set their minds at ease so they can open up to this new world of computers. Say things like "If I can do it - then so can you!".
Actually having a teaching degree would be a major plus. If you don't have a degree you may want to see if you can either take a class or read extensively on the topic. Learn the methods of testing, how to present information so that it is more likely to be retained and to involve your clients in the process. Of course you will need a computer that is powerful enough to load all of the software that you would be potentially training your clients in. Determine the location in which you will be training. If it is their home or office be prepared to understand how to navigate around the operating systems of many versions under which your training software will run. You may want to carry a backup, such as a laptop in the event that there system has a problem.
As a computer trainer you need to always be prepared. Some people believe that with technology what can go wrong - will. Be prepared not to overreact and think ahead of the problems that could prohibit a successful training session. Remember you are trying to alleviate their fears not increase them.
To start-up this business you will need to invest from $2,000 up to $10,000 depending on the technology you need, licensed software and marketing collateral. You should factor in an expense for additional training and workshops that you will need to stay up to date. You can also purchase paper and a binding machine to create your own training materials to lower the cost of a professional printer. Don't forget to insure your home office equipment
Determine your market. There are so many ways you can take this business it is up to you. Who do you really enjoy working with because that is the real question. If you like to help children and open up their little eyes to the possibilities of computers then you can create a program that targets them. You will build your service to fit their needs, schedules and abilities. Maybe it is seniors or housewives. Each of your clients will not only be available at different times but have different interests and requirements.
You may decide to target a specific industry or application such as insurance, finance, law etc. If you have extensive experience in an industry and understand their needs and specialized applications you can create a successful business by targeting them directly. Many organizations will outsource training of employees to an independent and either have you train on or off-site.
A degree in computers/information technology or a related field is a definite plus in gaining credibility. Otherwise post any awards, certifications etc. on your marketing brochures.
A typical computer trainer will either charge by the class or by the hour. Hourly rates range from $35 to $150 an hour, depending on the complexity of the programs you're teaching and local market conditions. You can increase your fees by bundling in software, training documents, an additional fee for extended phone support, a follow-up visit etc. Specialized programs (i.e., development software, graphics applications, specialized financial systems) allows you to command a premium for your services.
If you secure a corporate program where you teach on-site you can set a by class price. A full-time trainer can expect to bring in anywhere from $30,000 to $100,000 a year. You may want to establish a "train-the-trainer" specialty class and start your own corporate training troupe where you can collect a percentage of each trainers fees.
